Welcome to a refreshing approach to PR.
Public Relations is basically the result of what you do, what you say and what others say about you.
At its best, public relations not only tells your organisation's story to your target audience, it also helps to shape it and the way it works.
Effective PR benefits your business, irrespective of size and industry.
Read about the differences between image and reputation and how both of these aspects help to raise your profile.